I'm a marketer, coach, and entrepreneur based in Toronto, Canada🇨🇦.
As a growth and GTM strategist, I work with mission-driven startups to scale their ventures from the ground up. I also coach founders, operators and emerging leaders to help them achieve their goals and grow at the pace of their companies.
I have been featured in publications like Forbes, Les Affaires and Mars Discovery District for my work in startups, tech, and entrepreneurship.
I believe in taking a purpose-driven approach to all aspects of life.
Through my experiences as a startup founder and operator, I've found that committing to a personal "North Star" and executing on it through a focused, structured, yet balanced approach is necessary to achieving your personal and professional goals while creating real impact in the world.
To explore this concept further and publicly share my learnings, I write regularly on Twitter and my monthly newsletter where I share my reflections about the principles, systems, and habits that drive holistic success.
Principled Growth is a coaching and consulting firm that helps purpose-driven founders, operators, and emerging leaders in tech scale their startups, their careers, and themselves.
On Deck is a global community that helps people start companies, find their next roles, and invest in their careers, surrounded by world-class peers. I led growth and product marketing for a core business unit and drove new launches from 0-1.
FitDrive was an app that helped personal trainers train 1-on-1 clients remotely through a suite of digital business management tools. As co-founder & CEO, I led our growth, operations and fundraising efforts.
Next 36 is a highly competitive entrepreneurship program that accelerates the growth of Canada’s most talented young entrepreneurs by providing mentorship, capital, and unparalleled founder development.